When our fall tasks come to an end here at Beehind Thyme Farm & Garden, we turn our thoughts and labor to the next profitable season—Christmas.
After Thanksgiving, our farm stand takes on a whole new look as we offer fresh greenery, wreaths, swags and holiday arrangements. We do this because Christmas is known to carry a flower farmer through the winter to the early days of spring.
It’s very important for flower farmers to be available during the holiday season, providing the fresh greenery that customers seek. Customers you accommodate in December become familiar with your services and are likely to return each season of the new year.
When collecting greenery for holiday arrangements, remember there are many possibilities. They include pine, cedar, juniper, boxwood, arborvitae and nandina foliage and berries. Collect whatever catches your eye for use as filler or focal points in your wreaths and floral pieces.
Rustic baskets full of greenery help capture the spirit of the season and will draw customers to your farm stand or booth at the market. We line our baskets with plastic or planter liner and then fill them with soil. This allows us to easily water the greenery and keep it looking fresh longer. Add embellishments to your arrangements based on your personal style, brand or customer requests.
Another thing we do here at the farm is offer wreath-making workshops. We start scheduling classes in November. They fill up quickly and keep us busy through December. The methods and techniques used to handcraft wreaths are completely up to the individual. Personally, I prefer to use a wreath machine, but when presenting a workshop, I use the hand-wired method.
To bring attention to your services and enhance your success, it’s crucial to take full advantage of the season. By offering wreath-making workshops and locally grown and handcrafted Christmas florals, you’ll do just that. And you’ll set yourself apart from the big box stores that also sell holiday greenery—greenery that’s likely not as fresh as yours.
Happy Growing, Garden Friends!
Pamela Anthony
Beehind Thyme Farm & Garden